It's Not What You Think...

BAWSE Empire is not a fashion company, we are a motivational lifestyle and merchandise brand geared towards individuals with an entrepreneurial spirit fueled by the drive of a natural born hustler. What we realize, is that "WANT" and "PASSION" alone is not enough. The missing link to most individual's prosperity is their mindset. The mental fortitude it takes to survive on your own in any capacity is often overlooked. It's like having a Ferrari, full of gas, but no directions and no destination. You’ll move really fast initially, and it will feel amazing for a while...but eventually, you'll run out of gas or break down on the side of the road and have gotten nowhere. Right?

BAWSE is not a title, it's not based on age, financial status, professional achievements or expensive cars, etc. It's simply an acronym for those that live life (B)oldly, hold themselves 100% (A)ccountable and are (W)illing to (S)acrifice (E)verything to achieve the goals they've set!

Our goal is not to sell you clothes...it's to inspire you to change the game by building an unbreakable, undefeatable mindset. The BAWSE mindset!

-J. Woodfin CEO | BAWSE Empire, LLC.